When rolling out a new online sales channel, one of the primary goals is always to reduce employee involvement by allowing your customers to self-service. However, if customers can’t quickly and easily find the products that they are looking for they’ll abandon the website and contact your team (or worse).
This feature gives users the ability to refine their search results based on specific variables (like brand, color, price, etc.) established by your website administrators, making it easy for customers to find the products they’re looking for.
What a Customer Sees
Example A (refine your results within product catalog):